Free Event: The Future of Marketing — with Mastercard CMO Raja Rajamannar
The modern business world is changing with unprecedented speed and disruption. During this free online talk, join Raja Rajamannar, Chief Marketing and Communications Officer of Mastercard, as he shares breakthrough, frontier strategies to navigate the challenges marketers face to thrive in a modern business world that is changing with unprecedented speed and disruption.
As technology has continually evolved in the last several decades, marketing has had to change with it, evolving through four significant stages that build on the strategies and tools of the previous era. What happens next in the fifth stage, or Fifth Paradigm, will not be an evolution, but a revolution. Almost everything about how marketing is done today, including the very notion of a brand itself, requires a complete re-imagination.
As Chief Marketing Officer of Mastercard — one of the world’s most recognizable and decorated brands — Raja shares the forward-thinking ways all businesses must rethink their entire marketing landscape to remain relevant and be successful.
Key takeaways:
Understand the evolution of marketing and how to be at the forefront of future change.
Get clarity on the right marketing strategies and tactics to pursue amidst an ever-evolving industry.
Achieve breakthroughs in innovative thinking in order to compete in modern business.
Learn how rapidly marketing is evolving and what some of the smartest people in the discipline are doing to get ready for this dramatic shift.
This casual and informative talk will be led by Pete Blackshaw, CEO of the Cintrifuse Startup Catalyst and Syndicate Fund. The event is hosted by Ascendum Solutions.
Do not miss this opportunity to learn from one of the most progressive and insightful marketing leaders in the world today.
The first 200 registrants will receive a complimentary signed copy of Raja’s best-selling book Quantum Marketing: Mastering the New Marketing Mindset for Tomorrow’s Consumers!
